E Business Toolkit

Using the Net as a Learning Tool  in Business for Free

There are so many ways that we can maximise our understanding of e-business,e-commerce and m-commerce ( using mobile devices) both at home and in the workplace.In fact all the knowledge that we require to promote a business online is at our fingertips.Any business can save money and create sales by marketing themselves online.  
  

Who doesn't love free stuff? 

Google + Business  Google+ offers you the tools to create a business page to promote your business or yourself.  The Google+ growing in numbers and you can take advantage of a Google Plus page to get your business to a wider audience.

Social Media Marketing Platforms

Join the Community

Communicate with your Customers

Create Web Traffic and Consumer Attention

It might not be realistic due to resources and time to have an account on every social media platform.
Keeping Facebook,Twitter or a site most suited to your business up to date with your company's latest information is a great way to communicate with the consumer , creating an online relationship will create interest in your product or service, resulting in sales.

Online Tutorials  http://www.lynda.com

Not strictly a freebie site but terrific value for your software training, it can be surprising how skilled you actually are, sometimes we just need to up-skill or stay up to date with the latest changes in business. 

Understanding Video Marketing -Courtesy of YouTube

Are you watching or uploading? Become a Content Creator 

Bloggers - Learn from the Experts 

Follow the marketing guru's latest news for online and offline inspiration. Start your own blog! 

Try Seth Godin http://www.sethgodin.com and Shane O'Leary Shaneoleary.me/

Now you have an idea of the tools available, use them to optimise your business online. 

Good Luck

M-Commerce People

Mobile Commerce, its impact on me personally and on modern business. 

My husband has realised for some time now, that there is a third person in our marriage...my smartphone.

I call it a person because it has the ability to communicate and it usually does what I ask, which is nice .I love the fact that while on a 2 hr car journey 

(I am the passenger)  it is possible to price compare , purchase and receive confirmation that our house insurance has been paid. Check my bank account for any surprise direct debits that might have popped up that morning.Read emails,the news, a weather report and have my Google Maps app ready to search when we get slightly lost.  

Without wanting to sound like an ad for smartphone manufacturers it amazes me that you can  literately  run  your home and a business by using a smartphone as the main communication tool. How is this possible?

Risky Business 

Running a small business is risky, there might not be a lot of cash to spend on office space and equipment. Thanks to technology, there is no need to worry about missing a customers call, email  or a sales order if you are carrying your office around with you. The first step is to organise applications that will cater for your business needs, for example using Google Calender on an android smartphone for scheduling or Facebook for marketing.For me, www.dropbox.com or Google Drive is great for accessing files on the go, especially when I don't want the hassle of carrying my laptop around.There will be of course times when if is preferable to sit in front of your laptop or PC,when  in business mode, although for a small business, that is run on a shoestring by a small group of people or even just one person M-Commerce makes good sense as a backup system.

Have a look at this link Run a Small Business from your Smartphone , nicely explained by PC World.

The Future of how we Pay? Ericsson Talk Mobile Wallets